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Search for people in Lead Finder

Use role, company, location, and contact filters to find prospects.

7 min read Video recommended

Before you start

  • Define the job titles, seniority, regions, and industries you want to include.
  • Decide whether you need email, phone, LinkedIn URL, company data, or all available fields.
  • Keep the first search narrow enough that you can review the results manually.

Steps

Step 1

Open people search

Go to Lead Finder and choose people search. This is best when your campaign depends on individual decision-makers or contributors.

Search for people in Lead Finder: People search screen
Search for people in Lead Finder
Step 2

Add role and seniority filters

Enter job titles, functions, seniority levels, and exclusions. Combine positive and negative filters to avoid irrelevant prospects.

Search for people in Lead Finder: Role and seniority filters
Search for people in Lead Finder
Step 3

Add company and location filters

Narrow by industry, company size, geography, technology, or other company criteria so the people match your actual ICP.

Search for people in Lead Finder: Company and location filters
Search for people in Lead Finder
Step 4

Review results

Scan names, titles, company names, and available contact fields. Refine filters before revealing data if the results are not a strong match.

Search for people in Lead Finder: People search results
Search for people in Lead Finder
Step 5

Save selected people

Select the right people and export them into a list. Use a clear list name that reflects the search criteria.

Search for people in Lead Finder: Selected people export
Search for people in Lead Finder

What happens next

  • Verify emails before launching a cold email campaign.
  • Use a small test campaign to learn whether the targeting is strong before scaling.

FAQ

Should I search broad or narrow first?

Start narrow. Broad searches create more cleanup work and spend credits on contacts that may never be used.

Can I search by company first?

Yes. Use company search when account fit matters more than finding a specific role immediately.

Find the right audienceBuild a better lead list before writing copy

Start with a focused ICP, then use Lead Finder or LinkedIn extraction to create a cleaner audience.

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