Best Instantly.ai Alternatives You Should Try in 2025

I tried major Instantly.ai alternatives, comparing them for features, performance and price compared without bias.

CEO of DitLead
Ikenna Paschal
Sat Dec 28 2024

Instantly has established itself as a leading email outreach tool. However, users frequently complain of deliverability issues and cost. 

In this post, we will explore Instantly alternatives with special focus on tools with high deliverability, easy of navigation and best value for money.

We are going to analyze and compare two of the top performing email automation software solutions on the market; Instantly and DitLead.


Ditlead (formerly ClosersHQ.io)

DitLead (formerly ClosersHQ)

DitLead is a powerful alternative to Instantly and a sales outreach tool designed to help businesses streamline their sales processes and boost their revenue. It does this by automating the creation, scheduling, and delivery of emails.
Ditlead allows you to automate cold email followups, Linkedin DMs cold calls and more.

This software is an all-in-one cold sales engagement solution that can be used for a variety of purposes including email warming, email validation, email campaigns, recruiting, and sales outreach. With advanced CRM features, DitLead allows you to track and manage leads, sales pipelines, and tasks.
DitLead is used by top lead generation agencies for lead generation, and email verification, email warmup, unlimited sender accounts (using sender inbox rotation) to scale outreach without affecting sender reputation and deliverability, create and send personalized emails to their prospects in bulk, track email campaigns, and manage leads effectively, and so on. The software is designed to be user-friendly, making it easy to convert outreach effort into sales.

As an advanced sales engagement platform, DitLead allowing you to setup multi-channel outreach campaign using email, Linkedin and call. Additionally, the software allows sales teams to send automated conditional follow-up emails, making it easier for them to stay in touch with their prospects without having to manually send each email.

Ditlead also comes with an intuitive visual campaign builder to build your cold email outreach, add in Linkedin sales automation, and cold calling. The platform allows you to create, use and re-use a range of pre-built email and Linkedin templates that can be customized to suit a campaign’s unique branding and messaging needs.

DitLead has every feature you can find on Instantly.ai but cheaper.
With DitLead, you can send unlimited emails from unlimited email accounts to unlimited leads without affecting deliverability.

Other reasons to consider DitLead:

  • Multi-channel; send cold emails, Linkedin DMs and cold call from one campaign.
  • Support for all personalization features including Spintax, A/B testing, merge tags, liquid, sender variables.
  • Unlimited email accounts and unlimited email warm-up.
  • Sender inbox rotation to scale to thousands of emails per day without landing in spam or damaging your sending reputation.
  • Advanced CRM features to manage deals, tasks and pipelines.
  • Unbeatable email deliverability made possible by advanced infrastructure build and user controlled configuration options that isolates your emails. 

If you are looking for an alternative to Instantly.ai with better deliverability, then DitLead is for you. With DitLead, you can completely isolate your emails from our infrastructure making sure that your deliverability isn't affected by activities of other DitLead customers.

DitLead campaign sequence demo

Scale with DitLead

  • Unlimited email warmup
  • Unlimited contacts
  • Unlimited email sends
  • High deliverability options

DitLead pricing compared to Instantly.

Let's say you are sending emails to 100k leads:

With Instantly.ai, you will need the Light Speed plan that cost $358 per month, that's 358 * 12 = $4296. With DitLead, you will only need the Starter plan that cost $38 per month, 38 *  12 = $456.

Over the course a year, you'd save: $3840

This makes DitLead, 92% cheaper!

For agencies, DitLead allows you to have separate project (workspace) for each client at no additional cost with just a single subscription.  

 

Let me share my perspective on the real cost differences:

The Instantly Reality:

  • Each client needs their own workspace - and yes, you're paying for every single one
  • Their Hypergrowth plan ($77.6/month) is mandatory for basic agency features
  • Do the math: 10 clients = $776 monthly or a whopping $9,312 yearly

Why DitLead Makes More Sense:

  • One Team plan ($82/month) covers everything
  • Manage unlimited clients from isolated workspaces - no extra charges
  • Your total: Just $984/year for those same 10 clients

What Our Team Plan Delivers:

  • Every workspace and client you need - no limits
  • Your whole team gets access - no restrictions
  • Send as many emails as your business requires
  • Rotate between sender inboxes seamlessly
  • Connect all your email accounts - no limitations.

Key Features of DitLead

  • Multi-Channel Outreach: Manage cold email, LinkedIn, and call outreach from one platform for seamless prospecting.
  • Email Warmup: Automatically enhance your sender reputation and ensure your emails land in inboxes, not spam folders.
  • Email Validation: Clean your lists effortlessly with our built-in email verification tool—no more wasted effort on invalid addresses.
  • Lead Finder Tool: Easily discover new prospects tailored to your target audience, helping you build high-quality lead lists.
  • Advanced Email Deliverability: Built on robust infrastructure for unmatched email deliverability. User-controlled configurations isolate your email performance, so other users’ actions don’t affect your campaigns. Perfect for ensuring consistent, high-performing email outreach.
  • CRM and Lead Management: Stay organized with tools to track leads, assign tasks, and manage pipelines in one place.
  • Automation-Friendly: Scale your outreach without losing personalization, thanks to automation options designed to save time.
  • Sender rotation: connect unlimited email accounts to scale number of sent emails daily for your outreach sequences without impacting deliverability.
  • Advanced analytics: DitLead has advanced email tracking, campaign analytics and logs to help you understand how your outreach efforts.
  • AI email writer: DitLead provides ai-powered email template copy generation so you don't have to spend time writing copy.
  • Unlimited team members: you can add as many team members as you want using a single DitLead subscription.

Pros of Using DitLead

  • Unbeatable Email Deliverability: Our infrastructure ensures emails are delivered consistently, and your campaigns aren't affected by other users' emailing activities.
  • Flexibility Across Channels: You’re not limited to email—add LinkedIn and calls for a well-rounded outreach strategy.
  • Comprehensive Features: From finding leads to managing campaigns, DitLead handles every step of the outreach process.
  • Built for Teams and Individuals: Whether you’re a solo entrepreneur or managing a team, DitLead scales to fit your needs.
  • Unlimited free tier: DitLead has an unlimited free tier that allows you to send up to 1,000 emails per month. 

Cons to Consider

  • No chrome extension: At this time, we do not have Chrome extension but working on it.

DitLead pricing:

DitLead has 4 available plans, including an unlimited free plan. All paid plans comes with unlimited email accounts, unlimited contacts and unlimited email sends;

  • Free plan priced at $0 per month, allows you to send up to 1k emails per month.
  • Starter plan priced at $37 per month, $370 when billed annually (at $31/month)
  • Team plan priced at $98 per month, $984 when billed annually (at $82/month)
  • Popular plan priced at $150 per month, $1500 when billed annually (at $125/month)

DitLead is the best Instantly alternative if you’re looking for higher sending limits, improved email deliverability and replies. DitLead might be the perfect fit for you - the best alternative to Instantly.ai - if you are looking to combine Linkedin and Email outreach in your campaigns. It’s a platform designed to make outreach smarter, faster, and more effective.

Lemlist

Lemlist is a popular contender and an excellent Instantly.ai alternative, having been in the market for much longer. Just like DitLead, Lemlist supports multi-channel email and Linkedin outreach automation. 

Lemlist recently massively updated their UI and introduced new features, and here's my opinion: While it offers the essential trio of cold email, LinkedIn, and calling capabilities, the platform left me wanting more in terms of user experience, navigation became confusing.

The new changes came with a steeper learning curve. I found myself spending considerable time just figuring out basic email account connections, sequence creation steps and lead discovery tools.

lemlist is a perfect alternative to DitLead

Think of it like being handed an aircraft control panel without proper training - all the functions are there, but getting comfortable with them takes real dedication.

This complexity might not be a dealbreaker for everyone, but it's worth considering if you value getting up and running quickly.

If you are looking to switch from Instantly to lower cost, Lemlist might not be right for you. For one, Instantly is much cheaper. The pricing structure is per user, that is you will need a subscription for each user you add. Plus, you can't add unlimited mailboxes. This places a cap on how much you can scale your outreach campaign. 

Pricing analysis:

True Cost Comparison: Scaling with 50 Mailboxes

Lemlist's Reality:

  • Top plan: $129/month with a limit of 15 emailing per user
  • Need 3 licenses for users to be able to cover 50 mailboxes
  • Monthly: $387
  • Annual: $4,644

DitLead's Advantage:

  • Unlimited sending emails
  • One simple price: $81/month
  • Annual cost: $972
  • Your savings: $3,672 yearly

Bottom line: Why pay 4x more for limited sending capacity? DitLead removes artificial limits while saving you thousands.

The Real Cost of Lemlist for Agencies

Let me break down the pricing reality of Lemlist:

Their top-tier plan ($129/month) limits you to just 15 sending emails per user
The math gets painful for agencies.

Real Agency Cost Scenario:

  • 10 clients = 10 teams
  • 5 team members per client
  • Monthly cost: $129 × 10 × 3 = $6,450
  • Yearly investment: $77,400 ????

Think about it: Almost $50K a year just to manage 10 clients with basic sending limits. That's not just expensive; that's potentially disastrous for agencies looking to grow.

Why pay a premium price for limited capability? Switch to DitLead today to connect unlimited email accounts and manage unlimited clients without affecting deliverability. 

Key features

  • Advanced personalization: Lemlist supports unparalleled level of personalisation from text down to landing pages.
  • Unified inbox: See all channel interactions in one view
  • Lead discovery: Email finder with Chrome extension
  • AI assistant: creates sequences and email copy for you from just the prompt.

Pros:

  • Lemcal, similar to DitCal, is built-in for scheduling.
  • Multichannel outreach:  Just like DitLead, Lemlist offers supports multichannel outreach across email and LinkedIn.
  • Advanced suit of products and features to help you scale your outreach effort.

Cons:

  • Per-seat pricing adds up fast
  • No unlimited sender rotation to enable infinite scaling.
  • Interface needs simplification

No fluff, just the facts: While Lemlist has powerful features, its interface and pricing model may be overcomplicated for a growing team.

Lemlist pricing:

Lemlist has 4 available plans, a free trial but no free plan;

  • Email Starter priced at $39 per month, $384 when billed annually (at $32/month)
  • Email Pro priced at $69 per month, $660 when billed annually (at $55/month)
  • Multichannel Expert priced at $99 per month, $948 when billed annually (at $79/month)
  • Outreach Scale priced at $159 per month, $1548 when billed annually (at $129/month)

Autoklose

Autoklose is an email automation tool, a sales automation platform for automated outreach. Autoklose is a worthy alternative to Instantly and DitLead, considering it offers advanced email outreach features.

Autoklose is an alternative to Instantly and DitLead

Here are a few reasons switching from Instantly to Autoklose might not be a good idea:

  • Autoklose, like Lemlist, is priced per user.
  • Doesn't offer unlimited connected sending emails.
  • Unlike DitLead, Autoklose doesn't allow you to automate multiple channels.

Pricing:

Cost Comparison: Scaling to 50 Mailboxes


The autoklose lowest plan which is priced at $60 per user per month allows you to connect 2 email address per user. If you are looking to scale your campaign with say 50 mailboxes, you will need 25 user licenses at $60 each, $60 * 25 = $1500 per month, $18,000 per year to scale your campaigns.

With DitLead on the order hand, you can add unlimited sending emails with just $81 per month, just $972 per year. That is a $17,028 saving per year.

That's the difference between $18K for limited capacity and less than $1K for unlimited sending. The choice is yours.

Core Features

  • Smart email automation with personalized follow-ups
  • Real-time campaign insights and testing capabilities 
  • CRM sync with major players like Salesforce

Pros:

  • Established and stable having been in the market for a while.
  • Simple point-click interface to build automations.
  • More powerful AI than any other platform on this list.

Cons:

  • Expensive especially while scaling.
  • Interface isn't exactly user-friendly
  • Features may have a learning curve to master
  • Lacks advanced features like email warmup
  • Additional $20 for each additional email account.

Pricing Breakdown

  • Auto Kloser priced at $60/user per month, $500 when billed annually (at $50/month)
  • Advanced Kloser priced at $70/user per month, $600 when billed annually (at $60/month)
  • Accelerated Kloser priced at $100/user per month, $900 when billed annually (at $90/month)

Bottom line: Powerful but pricey, with some complexity trade-offs for its robust feature set.

Woodpecker

The next Instantly alternative we’re exploring is Woodpecker.

It offers a solid set of features, but there are some limitations and additional costs to consider. Let me walk you through my experience and key takeaways.

Woodpecker.co is a powerful DitLead altenative

What I Found While Using Woodpecker

Here’s the good, the not-so-good, and everything in between:

  • Unlimited Access:
    Like Instantly, Woodpecker allows you to connect unlimited email accounts and invite unlimited team members at no extra cost.
  • Prospect Limitations:
    The cold email plan starts at $29/month, where you can contact up to 500 prospects. For more, you’ll need to pay extra based on a pay-as-you-go model.
  • Ease of Use:
    The interface is intuitive and easy to navigate. Setting up condition-based campaigns is straightforward and efficient.
  • A/B Testing Power:
    You can test up to five email variations to see which one works best. Write them yourself or use their AI to help you out.
  • Added Features:
    Besides email sequences, you can automate tasks like calls, SMS, and LinkedIn outreach, making it a versatile tool.

What Didn’t Impress Me

  • Hidden Costs:
  • Very low on number of contacts and leads, ensuring to be expensive while scaling. Agencies will need to pay $27/month for each client account, plus an additional $5/month for white-labeling.
  • Pricing Plan Surprises:
    While the base plan sounds affordable, the add-ons can add up quickly, especially for teams or agencies with specific needs.

Key Features

  • Centralized Inbox:
    See all messages from all mailboxes in one place. It automatically organizes emails into folders like “Interested,” “Auto-Replied,” and “Bounced.”
  • AI Email Writer:
    Generate unique, scalable email copies using AI.
  • Adaptive Sending:
    Prevents your email account from being flagged or blocked by adjusting sending limits dynamically.

The Pros

  • Adjustable daily sending limits.
  • A/B test up to five email variations.

The Cons

  • Integration features require an extra $20/month.
  • Customer support response times can be slow.
  • Agencies face extra fees: $27/month per client and $5/month for white labeling.

If these drawbacks feel limiting, it might be worth exploring other Woodpecker alternatives. like DitLead which allows you to send unlimited emails to unlimited leads. That said, for startups launching their first outreach campaigns, Woodpecker could be a cost-effective entry point with solid features.

Reply

Reply.io is a perfect alternative to Instantly. Like DitLead and Lemlist, it is offers multi-channel cold outreach via LinkedIn and email. If you are looking for an Instantly.ai alternative, you wouldn't go wrong with Reply.io. Just like DitLead and Instantly, it offers advanced AI features like AI writing via an advanced AI writer, AI personalization, AI SDR. I have used Reply.io and have zero complains.

Reply.io is a perfect DitLead alternative.

Key Features

Reply.io is an all-in-one tool for Outreach Automation to skyrocket your team's productivity. Among these features are the following: 

  • Cold Email Outreach Automation: Personalization and automation of cold email outreach campaigns, including follow-ups.  
  • Multi-Channel Sequences: Run outreach across email, LinkedIn, calls, and more-all within one platform. 
  • A/B Testing: Experiment with different email variations to see what drives better engagement.
  • Lead Scoring: Prioritise leads based on their activity, engagement, and other criteria.
  • Analytics & Reporting: Detailed reports so one can analyze campaign performance to refine their strategies further.  

Pros:

  • Multi-channel outreach, combining LinkedIn, email and calls.
  • Powerful, easy to use Chrome extension.

Cons:

  • Per user pricing for LinkedIn automation.
  • Can't add unlimited project or clients.

Pricing Options  

Reply.io's pricing is a little tricky. As against traditional tiers, it has 3 plan categories based on what your needs are: 

  • Email Volume plan: starting at $34 per month, this plan only allows sending email, you don't get access to the multi-channel feature. A significant consideration before taking this plan is the limitation on active contacts. 50k active contacts will require a $111 per month bill, making it not ideal if you are sending high volume.
  • Multichannel: starting at $64 per user per month, this plan grants you access to the email and Linkedin automation. 

When scaling Linkedin outreach to, say, 10 connected Linkedin account, Reply.io charges $64 per user per month, that would be $640 per month, and $7,680 yearly. DitLead, however, offers unlimited connected Linkedin account starting at just $31 per month, no per user pricing. That would be $372 and a yearly saving of $7,308!

Mailshake

I've been using Mailshake as an alternative to Instantly, and the unbiased truth is this: solid for cold email automation with some multi-channel features, but it's got some pretty notable limitations.

mailshake.com is a perfect alternative to DitLead

The Core Experience

  • Email account limits tied to pricing tiers
  • Basic LinkedIn and cold calling capabilities
  • No test drive available - you pay to play

Key features:

  • Power dialer for direct prospect calls
  • Multi-channel outreach options
  • Smart personalization with Spintax In-built prospect finder

Pros:

  • Clean, intuitive interface centralized reply management
  • Data Finder for prospect discovery
  • Multi-channel engagement options

Cons:

  • No free trial to explore before buying
  • Strict downgrade policy - credits instead of refunds Limited features compared to competitors.
  • Doesn't offer unlimited contacts
  • Doesn't offer unlimited email accounts.

Pricing Structure

  • Email Pro priced at $49 per month, $540 when billed annually (at $45/month). This plan only allows for email automation, no access to Linkedin automation. Additionally, only two sender account can be used for sender inbox rotation.
  • Sales Engagement priced at $99 per month, $1020 when billed annually (at $85/month). This plan allows access to Linkedin automation, but only limited to 5 sender account can be used for sender inbox rotation.

Snov

Snov.io is one of the best alternative to Instantly. It evolved from email finding to now include email and Linkedin outreach automation.

Snov is a perfect alternative to DitLead

Key features:

  • Unlimited everything: follow-ups, campaigns, sender accounts
  • Chrome extension
  • Visual sequence builder that actually makes sense
  • The intuitive drip campaign creator

Pros

  • All-in-one from email verification, to outreach.

Cons

  • It has basic email personalization and warm-up functionality. 
  • Can get overwhelming.

Pricing Plans

Snov is the only other option, besides DitLead, on this list with a free plan that doesn't expire.

  • Free plan priced at $0 per month, up to 100 contacts.
  • Starter plan priced at $39 per month, $360 when billed annually (at $30/month)
  • Pro plan priced at $99 per month, $900 when billed annually (at $75/month)

We compared major instantly.ai alternative, from DitLead, to Snov.io. We compared features like email warmup, deliverability configuration, and limits. As we have noted, Instantly compares pretty close with DitLead in terms of features offered. However, DitLead offers far more value and more generous limits than Instantly.

In addition, email validation which is a vital necessity for any business looking to run cold outreach campaigns is only available on DitLead and not on Instantly. DitLead offers a generous quota of 10 000 credits in its Starter Plan and 100 000 credits in its Team Plan. These credits permit users to generate new leads and also verify email addresses. Checking the validity of your prospects emails allows you to clean up your list and only send campaigns to mailboxes that exist. This not only improves the effectiveness of your campaigns, but also helps protect your mailbox health and reputation.

DitLead is a must-have tool for businesses looking to improve their email outreach campaigns and maximize their ROI.