# B2B ideal customer profile examples

Illustrative planning exercises, not measured customer segments. Replace all
source placeholders with actual current evidence. These are external notes,
not native app fields.

## Software onboarding documentation

- Offer: document onboarding handoffs.
- Account: software business in supported market, customer-success function.
- Buyer: person responsible for onboarding.
- Evidence: current company role/service description mentioning handoffs.
- Disqualify: unsupported workflow, no buyer fit, opt-out/customer/duplicate.
- Unknown: actual need, budget, urgency. Do not assert these in an email.
- Ask: would an example handoff checklist be useful?

## Analytics support for ecommerce agencies

- Offer: post-launch analytics setup for a supported store platform.
- Account: agency whose services page explicitly lists builds on that platform.
- Buyer: owner or partnerships lead.
- Evidence: current services page and buyer role; record URL and checked date.
- Disqualify: unsupported projects, no fit, opt-out/customer/duplicate.
- Unknown: partner preference and in-house capacity. Ask; do not assume.
- Ask: do you bring in a partner for post-launch analytics?

Guide: https://ditlead.com/blog/b2b-ideal-customer-profile-template